Evaluation

The Front Cover
Firstly i wanted to make the front cover very simple but at the same time eye catching to all people.So firstly i started of with the typography i decided to make it bold, have a outline and to colour them in a different colour to make them stand out more eye-catching and different. The colour scheme used was grey and white with purple, orange and yellow i fought that all theses colours blended together to create a powerful effect. The imagery used is a self portait of me looking into the southbank, i fought this was a good image to use in my leaflet because its over looking london and making it feel like a dream.The back ground is plain because i wanted everything else to stand out. From my drafts i used a couple off techniques which helped me alot when it came to the real thing.

Secondly i used the Imax as my middle page to give out information about the southbank. I used mostly colour to balance out with the front cover and most of my own images.
Left Hand side
On this side of the page there is more typorgraphy and more information about the imax, The typorgraphy used is different types of fonts for different sections also used some colour in the font to make it stand out more.There is also imagery to fit each section of infomation.
Right hand side
On this part of the page there is only imagery,. The imagery is inside the bfi and directions on the bfi this part is the colourful part of the design.Overall i changed the middle page completly from my draft although my draft did help me a bit.

 The back page i think was the easiest. I added my own imagery to start off with and added the same effect on the pictures as on the front cover pictures too make it all look equal.